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dc.contributor.authorWilson, Annabelle
dc.contributor.authorWithall, Elizabeth
dc.contributor.authorCoveney, John David
dc.contributor.authorMeyer, Samantha B
dc.contributor.authorHenderson, Julie Anne
dc.contributor.authorMcCullum, Dean
dc.contributor.authorWebb, Trevor
dc.contributor.authorWard, Paul Russell
dc.date.accessioned2019-07-01T06:16:01Z
dc.date.available2019-07-01T06:16:01Z
dc.date.issued2016-04-12
dc.identifier.citationWilson, A. M., Withall, E., Coveney, J., Meyer, S. B., Henderson, J., McCullum, D., … Ward, P. R. (2016). A model for (re)building consumer trust in the food system. Health Promotion International, 32(6), 988–1000. https://doi.org/10.1093/heapro/daw024en_US
dc.identifier.issn0957-4824
dc.identifier.urihttp://hdl.handle.net/2328/39262
dc.descriptionThis manuscript version is made available per the publisher's Author self-archiving policy. Copyright © The Authors 2016. Published by Oxford University Press. All rights reserved.en_US
dc.description.abstractThe article presents a best practice model that can be utilized by food system actors to assist with (re)building trust in the food system, before, during and after a food incident defined as ‘any situation within the food supply chain where there is a risk or potential risk of illness or confirmed illness or injury associated with the consumption of a food or foods’ (Commonwealth of Australia. National Food Incident Response Protocol. Commonwealth of Australia, Canberra, 2012). Interviews were undertaken with 105 actors working within the media, food industry and food regulatory settings across Australia, New Zealand (NZ) and the United Kingdom (UK). Interview data produced strategy statements, which indicated participant views on how to (re)build consumer trust in the food system. These included: (i) be transparent, (ii) have protocols and procedures in place, (iii) be credible, (iv) be proactive, (v) put consumers first, (vi) collaborate with stakeholders, (vii) be consistent, (viii) educate stakeholders and consumers, (ix) build your reputation and (x) keep your promises. A survey was designed to enable participants to indicate their agreement/disagreement with the ideas, rate their importance and provide further comment. The five strategies considered key to (re)building consumer trust were used to develop a model demonstrating best practice strategies for (re)building consumer trust in the food system before, during and after a food incident. In a world where the food system is increasingly complex, strategies for (re)building and fostering consumer trust are important. This study offers a model to do so which is derived from the views and experiences of actors working across the food industry, food regulation and the media.en_US
dc.language.isoenen_US
dc.publisherOxford University Pressen_US
dc.relationhttp://purl.org/au-research/grants/arc/LP120100405en_US
dc.rightsCopyright © The Authors 2016.en_US
dc.subjectfooden_US
dc.subjecttrusten_US
dc.subjectfood regulatoren_US
dc.subjectfood industryen_US
dc.subjectmediaen_US
dc.subjectfood incidenten_US
dc.titleA model for (re)building consumer trust in the food systemen_US
dc.typeArticleen_US
dc.relation.grantnumberARC/LP120100405en_US
dc.identifier.doihttps://doi.org/10.1093/heapro/daw024en_US
dc.rights.holderThe Authorsen_US
dc.rights.licenseIn Copyright
local.contributor.authorOrcidLookupWilson, Annabelle: https://orcid.org/0000-0003-4308-8113en_US
local.contributor.authorOrcidLookupCoveney, John David: https://orcid.org/0000-0001-8237-0248en_US
local.contributor.authorOrcidLookupHenderson, Julie Anne: https://orcid.org/0000-0002-8697-5460en_US
local.contributor.authorOrcidLookupWard, Paul Russell: https://orcid.org/0000-0002-5559-9714en_US


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